Revolve Links With Palms Casino for Store, Branded SuiteThe multibrand Millennial e-tailer’s latest endeavor in the hospitality space continues its push to build out the world of Revolve in real life.

[Collection]LOS ANGELES – The world of Revolve just expanded to Las Vegas with the e-tailer’s confirmed deal with the Palms Casino Resort to open a store and branded suite at the property next year. The deal involves a 1,000-square-foot Revolve store, which would be the company’s only brick-and-mortar location outside of its invite-only Revolve Social Club on Melrose Avenue. The store assortment would include Revolve labels such as Lovers + Friends, GRLFRND and Tularosa and is slated for a second quarter opening. There’s also a Revolve-branded suite at the Palms, which would serve as a landing pad for the company’s traveling influencers in addition to the general public. The suite is expected to become available for booking next year. Revolve events would also come to the Palms, including the company’s most well-known marketing endeavor, Revolve Around the World. The Cerritos, Calif.-based e-tailer’s latest push continues a broader strategy aimed at building out Revolve’s brand presence beyond the online store and has included the company’s activations around the Coachella Valley Music and Arts Festival, the Social Club where product launch parties occur in addition to occasional public-facing pop-up shopping experiences and last year’s launch of the Revolve Awards. “We’ve experimented with a lot of

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