Burberry to Nix Real Fur Starting with Tisci’s First CollectionThe company will also cease its practice of destroying unsaleable products.

[Collection]LONDON – Burberry is going greener with plans to stop using real fur starting with Riccardo Tisci’s first collection and ending its practice of destroying unsalable products, with immediate effect. Burberry said early Thursday the no-fur policy will apply to Tisci’s debut collection for Burberry later this month, and that the company will phase out existing real fur products. Over the past year, Burberry had come under fire from anti-fur protestors who’d staged screechingly loud and aggressive protests outside its runway shows. The company had also become the target of criticism in the British press for its regular decision to destroy new, but unsalable, merchandise each year.

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