Value is the key to McDonald's growth plans, but it's creating tensions with some franchiseesMcDonald's has doubled down on value, which will likely help boost sales, but some franchisees are standing ground in their ability to continue to independently set prices.{}

McDonald's has doubled down on value, which will likely help boost sales, but some franchisees are standing ground in their ability to continue to independently set prices.https://www.cnbc.com/2026/02/11/mcdonalds-value-franchisees.html