Lowe's bets on kids, creators and Gen Z as Americans delay homebuyingThe retailer is trying to attract more store and website visits as the U.S. housing market remains sluggish and customers postpone projects.{}

The retailer is trying to attract more store and website visits as the U.S. housing market remains sluggish and customers postpone projects.https://www.cnbc.com/2026/01/22/lowes-offers-kids-events-loyalty-program-as-americans-buy-homes-later.html