NBA can shift the balance of power in media with its next rights dealThe increasing importance of advertising-supported streaming services may give the NBA more potential suitors, perhaps even Netflix.[Collection]

The increasing importance of advertising-supported streaming services may give the NBA more potential suitors, perhaps even Netflix.https://www.cnbc.com/2023/10/06/nba-can-shift-balance-of-power-in-media-with-rights-deal.html