Indian beauty company Nykaa looks to physical retail expansion to meet consumer demand for offline sales"A lot of beauty is sold offline and Nykaa has become such a big brand that we cannot ignore our offline channel as well as offline consumers," she said.[Collection]

"A lot of beauty is sold offline and Nykaa has become such a big brand that we cannot ignore our offline channel as well as offline consumers," she said.https://www.cnbc.com/2022/03/18/indian-beauty-company-nykaa-looks-to-physical-retail-expansion.html