What to Watch: The Power of the ScreenshotIn 2018, the fashion world was shaken by screen captures of inappropriate conversations blowing up on social media. Will it learn its lesson?

[Collection]First, we had the e-mail leaks. Now, it’s all about the DMs. In 2018, it seemed like global fashion and beauty businesses were merely a screenshot away from a major scandal. In November, screen captures of racist comments by Stefano Gabbana’s verified account in a conversation conducted via Instagram direct messages were posted on “call-out” Instagram account Diet Prada. The uproar naturally resulted in a backlash and lead to the cancellation of the brand’s Shanghai show. Weeks later, screenshots of personal conversations between Russian designer Gosha Rubchinskiy and 16-year-old Jan Silfverling, again posted on Diet Prada, seemed to suggest Rubschinskiy was trying to coax racy pictures from the youth. Forget anonymous sources — does the future of fashion reporting lie in social media and its very own form of evidence, the dreaded screenshot? By definition, emotion-driven, social media usage is seen as character-revealing. Slip-ups can’t be denied: The screenshot has become the ultimate — and unquestionable — evidence of wrongdoing. Perhaps, surprisingly, in an era so prompt to call out fake news, a screenshot is seen as impossible to tamper with. In the case of Dolce & Gabbana, the only way out was to claim both the brand’s and Gabbana’s personal Instagram account had been

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