Follow WWD on Twitter or become a fan on Facebook.
Vera Bradley, Goody Hair Accessories File Comments Rebuking Trump TariffsGoody got creative, including a photo of "Addams Family" character Cousin Itt in its document as a cautionary tale of life without hair ties.
[Collection]Anti-tariff rhetoric escalated in the days leading up to Tuesday’s deadline for public comments regarding the third wave of proposed USTR levies.
Just before the deadline, two fashion players posted remarks on how an additional 25-plus percent levy would adversely affect their businesses. One company even reverted to pictorials — including images of pop-culture icons — in its plea to perhaps make its argument more relatable.
Goody, a mass-market purveyor of hair accessories, and Vera Bradley, the American accessories brand, both filed comments addressing U.S. Trade Representative Robert Lighthizer, who is overseeing the USTR’s consideration of taxing some $200 billion of Chinese-made goods. The tariffs are a key maneuver in President Trump’s tit-for-tat trade war with China.
An excerpt from Goody’s document filed to the USTR rebuking tariffs.
Courtesy
Goody, known for its low-cost hair elastics that are stocked at drugstores nationwide, wrote in opposition to a proposed tariff on yarn, twine rope or cables made of man-made fibers. The company uses these materials to cover rubber bands — thus creating a hair tie.
Adding drama to its plea, the company inserted photos within its comments document. Images include the actor Chris Hemsworth with his hair tied at the nape of his neck, in a style oft
Read More...https://wwd.com/business-news/government-trade/vera-bradley-goody-hair-accessories-file-comments-rebuking-trump-tariffs-1202785892/
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment