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Zilingo Aims to Be the Amazon of ManufacturingThe Singapore-based firm, fresh off the heels of a $54 million Series C, now looks to make inroads in the U.S. market.
[Collection]A Singapore-based company, backed by $82 million raised to date, is now looking to make its mark in the U.S. market with its pitch to influencers and entrepreneurs looking for help building and scaling a brand.
Zilingo, started in 2015, earlier this year closed on a $54 million Series C. Sofina, Burda Principal Investments and Sequoia Capital India led the round, which also included new investor Amadeus Capital.
The Zilingo business is best described broken down into two parts. One arm is business-to-consumer, linking mostly Asia-based merchants with consumers. The other is business-to-business and helps companies with their sourcing and other needs by linking them with Zilingo’s stable of manufacturing partners.
“If you think about the big brands today, there is this entropy happening [with] sales. If you think about Maybelline or L’Oréal or Zara, all of these brands have been for the last few decades solid, huge brands that have taken decades to build the kinds of sales they have. However, if you look at what’s happening right now, Kylie Cosmetics took only [18] months to reach $420 million,” said Ankiti Bose, who founded Zilingo with Dhruv Kapoor. “Similarly, if you look at Fenty Beauty by Rihanna or Kate Hudson’s athleisure line
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