How One Of America's Most Successful Self-Made Women Is Revolutionizing Natural SkincareCalifornia Baby founder and CEO Jessica Iclisoy took more than five years and spent roughly $10 million to develop the first-ever 100% plant-based preservative. Starting in September, it will replace the last synthetic ingredient in her baby product formulas.

[Collection]California Baby founder and CEO Jessica Iclisoy took more than five years and spent roughly $10 million to develop the first-ever 100% plant-based preservative. Starting in September, it will replace the last synthetic ingredient in her baby product formulas.https://www.forbes.com/sites/chloesorvino/2018/07/11/jessica-iclisoy-california-baby-preservative-reformulation-natural/