Guess to Take Sean Wotherspoon-Curated Farmers Market on the RoadRound Two’s Sean Wotherspoon brought in Chinatown Market, Pleasures, Utmost and Carrots among other brands for the Cinco de Mayo launch of his Guess collaboration.

[Collection]LOS ANGELES — If lines forming hours before opening — in nearly 90 degree weather, no less — is the new metric supplanting sales per square foot, Guess may have nailed it with the weekend’s kickoff to what will be a roaming, streetwear-inspired Farmers Market. The concept began as a means of launching the Guess Jeans USA division’s collaboration with Sean Wotherspoon, owner of the Round Two boutique, but clearly morphed into something more. The new collaboration, a cross of Eighties and Nineties Guess with a brightly colored punch of hues inspired by California’s agricultural roots, became one of several releases at Saturday and Sunday’s event that drew crowds to Guess headquarters in downtown Los Angeles. “I’m vegan. My whole family’s vegan so it’s something that I feel pretty passionate about and I think it related well to clothing and the tie into a farmers market instead of a pop-up shop was able to include a lot of the community,” said Wotherspoon Saturday as he sat at a picnic table at the Farmers Market. “A lot of the colors I used for the Guess stuff are directly referenced from fruits and vegetables. We took the exact Pantone, re-created that and used overdyes. I

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