Business Corpus: Netflix Hits Record High As Video Streamer Pursues Barack Obama For ShowInternet television network Netflix saw its stock surge to its fourth record high in the last six trading sessions on Friday.

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Internet television network Netflix (NFLX) saw its stock surge to its fourth record high in the last six trading sessions on Friday amid reports that it is close to signing former President Barack Obama to a deal to make original programming for the global video service.

Netflix shares rose 4.6% to 331.44, its all-time high, on the stock market today. Year to date, Netflix shares are up 73%. Netflix broke out of a flat base with a buy point of 204.48 on Jan. 3.

The New York Times on Thursday reported that Obama is in advanced negotiations with Netflix to produce a series of high-profile shows that will give him a global platform after his departure from the White House. The number of episodes and format for the show have not been decided, the Times said.

"We would characterize this as a 'home run' deal for the company as they are aggressively looking to acquire high-profile talent and original content to further feed the Netflix consumer machine," GBH Insights analyst Daniel Ives said in a report Friday. "With Netflix planning to spend up to $8 billion on content this year with 30%-35% of this dedicated towards original content, with a long-term goal of reaching 50%, content remains the golden key to success for Netflix going forward."

Netflix has been securing exclusive content from a host of sources, including big-name TV producers Ryan Murphy and Shonda Rhimes, independent filmmakers Jay and Mark Duplass and talk-show host David Letterman.

"A potential Obama deal (would be) the latest 'feather in its cap,'" Ives said.

Also Friday, Piper Jaffray analyst Michael Olson raised his price target on Netflix stock to 360 from 319 and reiterated his overweight rating.